Visitor-Centric Design Promotes Repeat Visits

Put Your Visitors First

It takes some work (sometimes hard work) to get people to visit your website. So why chase them away with a site that isn’t usable? If you invest the time to make your site(s) visitor-centric (Warning! Additional work required), people will stay on your site longer and are much more likely to come back. To get a better idea of what I mean, let’s look at Merriam-Webster’s definitions of usable:

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